The 9-section guest welcome book template that cuts host messages by 80%
A practical, field-tested template for short-term rental welcome books — what to include, what to leave out, and the phrasing patterns that stop the same five guest questions from arriving every stay.
From the staymanual team — hosts and builders.
Most guest questions arrive in the first hour of a stay — and most are the same five questions, every time. WiFi, check-in codes, parking, checkout time, the lockbox that sticks. A well-written welcome book answers them before the guest even opens a chat. That's why hosts who've done it properly report somewhere between a 70% and 90% drop in repeat support messages.
This piece is a field-tested template — the nine sections every short-term rental welcome book needs, the phrasing patterns that work, and what to leave out. No fluff, no hospitality-school theory; just the structure your guests actually use.
Why most welcome books miss
Three common patterns kill a welcome book before it earns its keep:
- Hospitality marketing instead of operational answers. Pages of warm prose about the “curated experience” without telling guests how to start the dishwasher. Skim the binder of any boutique hotel — same problem, scaled.
- Too long. A 40-page PDF with a table of contents nobody reads on a phone. Guests bail at scroll three.
- Wrong format. Word documents emailed at booking time, paper binders left on the coffee table, PDFs that pinch-zoom badly. The kerbside-at-23:14 moment is mobile, and a fresh QR code on the kitchen counter beats any of those formats.
The fix is a short, mobile-first manual organised around questions guests actually ask. Below is the structure.
The 9-section template
1. WiFi
Always section one. Network name and password, copy-to- clipboard if your platform supports it (it should). If you have a guest network with a separate password, list both — spell out which is which. Add a one-line fallback like “If WiFi's acting up, the router is in the cupboard under the stairs — switch it off, count to ten, on again.” That single line will save you the most messages of any single sentence in the whole book.
2. Getting in
The check-in flow in numbered steps, written for the worst possible arrival — late, rainy, with a tired toddler. If there's a lockbox, say exactly where it is (“under the stairs by the front door, brass colour, wall-mounted”), the code, and the order to press the buttons. If there's a smart lock, the app to use and the backup code. If the door sticks, say so: “You'll need to lift the handle slightly while pushing — it's a quirk of the door, not a broken lock.”
3. House rules
Short, specific, no shouting. Quiet hours with actual times, shoes-on-or-off, smoking policy, parties policy, pets policy, kids policy, extra-guest policy. Use plain phrasing: “We ask for quiet inside after 22:00 — the neighbour on the right works night shifts.” Reasons make rules easier to follow. The neighbour anecdote is more effective than three exclamation marks.
4. Appliances and quirks
Anything that isn't obvious. The dishwasher you have to press twice. The aircon remote in German. The dial on the washing machine that needs to be pulled out before it turns. The thermostat with a manual override that's behind a small flap nobody ever finds. Photos help. A short video helps more — a 28-second clip of you pressing the buttons saves an entire weekend of WhatsApp threads.
5. Local recommendations
Five to ten places, each with a one-line reason (“the cardamom buns are why this place exists” beats “great bakery”). Categorise lightly: coffee, breakfast, dinner under €30 a head, dinner over, one drink, family-friendly, late-night. Include a tap-to- navigate map link for each. Avoid TripAdvisor lists — your voice is the differentiator, not the algorithm's.
6. Emergency and safety
The local emergency number(s). Closest hospital. Closest 24- hour pharmacy. Where the fire extinguisher is. Where the first-aid kit is. Where the gas shut-off is, with a photo if relevant. Keep this section calm — guests scan it once, then forget where it was, then need it. Make it findable.
7. Checking out
Time, a short list of what you'd like guests to do (“dishwasher on, bins out, key back in the lockbox with the code scrambled”), and what you DON'T want them to do (“please don't strip the sheets — the cleaner has a system”). Late check-out policy if applicable, with a how-to-ask. Brief, scannable.
8. Who to call, and when
The single most useful section of the whole book — and the one most welcome books skip. Don't put a single phone number that goes to your mobile at 3am. Put a small roster: the day-cover person and the hours they're on; the night-cover person and the hours they're on; you as backup. Guests stop reaching for the host at 03:00 once they can see somebody else is on duty.
If you don't have a roster yet, a good platform routes the “call host” button to whoever's actually working at the moment it's pressed — so even a solo host with a friend on weekend cover can put their phone on do-not-disturb. That's what we built in Call Host.
9. The closing nudge
The last section is the soft ask — a thank-you, a one-line about you (if you want to be visible), and a single low- friction action. The two actions that actually move the needle:
- A review link — pre-branded to whichever platform the guest booked through (Airbnb, Vrbo, Booking.com, Google). Hosts who ask for the review at checkout via the manual get significantly higher review rates than hosts who DM a generic ask three days later.
- A “was this useful?” thumbs button on each section so guests can quietly tell you which bits landed and which ones didn't. Over time this is better than any survey — and it requires zero work from them.
Phrasing patterns that work
Three patterns repeat across the welcome books that actually reduce messages:
- Give the reason, then the rule. “The neighbour upstairs is a violinist — please keep the heels off the tiles after 21:00” is obeyed. “No heels after 21:00.” is resented.
- Tell guests what to do when it goes wrong. Every instruction needs an “if this doesn't work, do X” line. WiFi fails: reset router. Door sticks: lift the handle. Aircon won't kick on: check the breaker labelled “AC”.
- Photos beat paragraphs for anything physical. The lockbox, the breaker box, the stove dial in German, the trash bins that look identical from a distance — every one of these saves a message when you point a phone at it for ten seconds.
What to leave out
The hard skill in writing a welcome book is editing OUT what doesn't earn its keep. The usual suspects:
- Long “welcome to our home” intros that bury the WiFi password. Move WiFi up.
- Generic city guides. Guests have Google. They want your picks, not the algorithm's.
- Anything you wouldn't want to read after a seven-hour flight. The litmus test for the whole book.
- Outdated information. A single wrong WiFi password destroys trust for the rest of the stay. Use a manual you can update from your phone in 30 seconds — paper binders are where details go to rot.
How long should it be?
Long enough to cover the nine sections, short enough that a guest reaches the last section without bailing. As a rough shape: 80 to 150 words per section, except for local recommendations (a bit more) and the closing nudge (a bit less). The full document, on a phone, should be readable start-to-finish in under five minutes.
Test it on your own phone
The single best edit you can make is to read your own welcome book on the phone in your hand, kerbside, with the brightness turned up. Anything that doesn't make sense there gets cut. Anything that's missing — anything you reach for and can't find — gets added.
If you want to skip the document-formatting hassle and just write the content, staymanual gives you a starter manual with these nine sections preset, a QR code that updates instantly when you change anything, and twelve-language translation built in. It's free for one property — every feature, no credit card. Start free, or see eight worked examples from hosts who've already done it.
Build yours in thirty minutes — free for one property.
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